स्नेहा·T
I'm a UX designer who loves crafting meaningful experiences and digging into user research while sipping gallons of coffee. Beyond that, I have a deep passion for learning about AI and exploring the new technologies of interaction shaping our digital world.
👋 Hi, I'm glad you stopped by!
Prev. Intern at IIT Bombay
🎓 Certifications
🚀 Selected Projects
BeZubaan: Be the Voice for the Voiceless
A transformative app designed to tackle stray animal cruelty and elevate their welfare, BeZubaan seeks to be the voice for those who cannot speak for themselves ensuring they are seen, heard, and cared for with dignity. The complete UI/UX case study includes in-depth research, market analysis, user insights, UI design, and a cohesive design system that together shape an empathetic and impactful digital experience.
Gesture-Based Immersive Advergame for Urban Spaces of India
The project explores how gesture-based advergames can turn public advertising into playful, immersive experiences. Using computer vision (MediaPipe) and Unity for touchless hand-gesture interaction, it enables real-time engagement in urban spaces. Usability testing and feedback show how intuitive, contactless play boosts brand recall, enjoyment, and public participation.
Uber: Redesigning Inclusive Ride Experience for Individuals with Hearing Loss
The project reimagines how ride-hailing platforms like Uber can make travel more accessible and empowering. By addressing communication barriers through visual cues, haptic feedback, and inclusive interface design, the project ensures safer, more confident, and equitable mobility for users with hearing loss.
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Unveiling Emotional Engagement and Professional Differences in Bollywood Movie Perception Across Generations
The project explores how viewers from different age and professional groups emotionally respond to films. Experimenting with different approches like EEG and eye-tracking, the study analyzes real-time brain activity and visual attention to uncover patterns of engagement. Through data processing, feature extraction, dimensionality reduction, and emotion classification, it reveals how generational and professional backgrounds shape emotional perception in cinematic experiences.
Plant Pro: A Plant Care Application
This project bridges the gap between conceptual wireframes and visually refined, user-centered interfaces. It applies core UX principles to ensure designs are both functional and aesthetically engaging. The process moves from wireframe exploration to design guideline creation, culminating in high-fidelity mockups and a cohesive design system that delivers a seamless, intuitive user experience.
SWAY: Eco-Friendly Flushable Sanitary Pads
SWAY is an eco-friendly brand promoting sustainable menstrual hygiene through flushable sanitary pads. The project covers the complete journey from market research and brand identity development to packaging, visual design, and digital presence. It includes social media strategy, website UI design, and web development, creating a cohesive, environmentally conscious brand that blends innovation, usability, and sustainability.
